Signs are about communication and image, and nothing conveys those messages more affordably, flexibly or effectively than the right sign or graphic. The effective use of signs or graphics in business are an integral way to extend the value of an advertising campaign, especially in these economic times. From in-store posters to vehicle graphics, trade show graphics to floor graphics, promotional banners to special event signs, at client meetings and in prospective client presentations, signs and graphics are being used to reinforce advertising messages.